Strategy

Knowledge, Experience, Reputation

SensorStrategy is a Strategic Planning consulting service that helps you develop a road map to obtain sustainable competitive advantage.

Our format is simple and straightforward. It results in an instantly executable plan to better leverage your resources to generate and capture short and long-term opportunities.

Our experience in Strategic Planning goes back to the mid 1980s. As Vice President of Marketing for Elmwood Sensors we were asked to develop a Strategic Plan that would significantly grow the business. The plan was executed and, through several acquisitions, we grew a $50 million Temperature Sensor Company into a $250 million Sensors and Controls Division called Fasco Sensors and Controls (currently part of Honeywell Sensing and Control).

Since that time we have worked with many Sensor and related companies to establish or enhance their Strategic Planning process. Here are some examples of companies we have worked with over the years:

Aerospace Avionics		Mason Electric
Balluff		MSI
BetaTherm		OptoSwitch
Capacitec		Sensors Expo
Clarostat		Sensors Magazine
Electro		SenSource International
Elmwood Sensors		Sensym
Fasco Sensors & Controls (now Honeywell)		Skan-a-matic
Federal Products		Texas Instruments

Benefits to Sensor Companies

As a result of our ongoing experience in writing dozens of strategic plans for sensor companies, we have seen the impressive benefits and results that good strategy brings to them, such as:

Getting closer to your CUSTOMERS
Significantly improved revenues, profits and ROI
Leveraging your personnel and capital resources
Knowing your competition
Understanding your core competencies, strengths and weaknesses.
Capturing opportunites and managing threats
Developing a Vision for the business
Better market segmentation and targeting, creating solid positioning
Developing a unique, sustainable value proposition to establish and maintain market leadership.
Having more fun at work!

Why not give us a try?

The first step is easy. Just fill in the survey and hit the send button.

Contact Information
First/Last Name:
E-mail:
Web site:
Company:
# of Employees:
Title:
Address:
City:
State:		Zip:
Additional Information

Has your company done a strategic plan recently? Yes No
If yes, when was it last updated?
Are you satisfied with your current strategy? Yes No
If no, please explain.

Which areas of your strategy would you like to improve the most?
	Better understanding of your customers
	Better understanding of your major competitors
	Better understanding of your company's core competencies
	Your company's strengths, weaknesses, opportunities and threats
	Better leveraging your resources
	Selection of most profitable target markets
	Product positioning
	Pricing strategies
	Sales channels
	Promotional strategies
	International expansion
Which areas of your strategy need the most urgent attention? Why?

The first step is easy!
Simply complete our info request form and hit the send button.

Request info now >>