Once a company has determined which target markets to concentrate on and how to position their product offering compared to the competition, it is time to ensure that your current sales channels are calling on these target customers.
In the Sensors Industry there are three major types of sales channels that have proven to be effective: direct sales, manufacturers reps and distributors. Which one is the optimum choice for your product lines? Not sure? We can help you work through your channel strategy while taking into account such key issues as:
Please contact us if we can help with your overall Channels Strategy.
If you have already decided that Manufacturers Reps are the best way
to go and want to make sure you have the best available, why not try this
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